Efilli Analytics Module Overview

Efilli Analytics is an add-on module that helps you analyze how users interact with your cookie banners. It provides insights into user behavior and supports optimization to increase consent rates.

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Where to Access

You can find it in the “Analytics” tab on the left-hand menu of your Web CMP dashboard.

Note: This section is only visible for accounts with the module enabled.

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What It Offers

• Domain & Date Range Selection: View data for specific domains within a chosen timeframe

• Platform Filtering: Analyze data separately for web, mobile, tablet, etc.

• Unique vs Total Data: Filter out repeated visits to see clean user behavior

• Consent Preference Analysis: Understand patterns with metrics like “Accept All” rate

• Banner Interaction Analysis: Track how often banners are shown and consent is given

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Frequently Asked Questions

How is the module activated? It is a paid add-on. Activation is handled after purchase by our support team.

What if my consent rate is low? Consider changing the banner design or running an A/B test (requires A/B Testing module).

Why is my data volume low? It may indicate a misconfigured banner script. Contact our Customer Success team for verification.

Can I separate mobile and web data? Yes. Use platform-based filters to drill down into each device type.

Why is popup count showing zero? The “Settings” button might be hidden, or users may not be interacting with it.

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Need Help?

For help setting up or interpreting your Analytics data, please reach out to our Customer Success team.